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IDDBA Cast - Bakery

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Hip 2 Be Square
(Running Time: 2:42)
These creative, geometric desserts have sharp angles and great eye appeal. Sometimes just the switch from round to square can make an old favorite look like the new kid on the block. Elizabeth Riggs of Bakery Crafts shares some of the bakery team's merchandising ideas from the Show & Sell Center at IDDBA's Dairy-Deli-Bake expo.

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Kits 4 Kids
(Running Time: 3:42)
Brent Vagedes of Rich Products Corporation explains how the bakery team in the Show & Sell center at IDDBA's Dairy-Deli-Bake Expo concocted and packaged fun, edible activities for kids.

Direct Download for Windows Media Player, QuickTime or iTunes


Cakes: One Slice at a Time
(Running Time: 2:26)
Elizabeth Riggs of Bakery Crafts shares with us some ideas about how you can attract customers to your bakery's cakes one slice at a time. This podcast is from IDDBA's Dairy-Deli-Bake Expo Show & Sell Center.

Direct Download for Windows Media Player, QuickTime or iTunes


Meringue Tarts
(Running Time: 2:16)
As Elizabeth Riggs of Bakery Crafts explains from the Show & Sell Center at IDDBA's Dairy-Deli-Bake Expo, traditional meringue cookies can be a great way to showcase your bakery's jams and fillings.

Direct Download for Windows Media Player, QuickTime or iTunes


Cupcakes with Class
(Running Time: 1:57)
At the Show & Sell Center at IDDBA's Dairy-Deli-Bake Expo, Elizabeth Riggs of Bakery Crafts talked with us about some new trends in cupcakes. Recreating classy cakes in miniature is both fun and functional.

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Cream Puff Creativity
(Running Time: 1:53)
Elizabeth Riggs of Bakery Crafts and the Show & Sell Center bakery team at IDDBA's annual Dairy-Deli-Bake Expo put together some great ideas using cream puffs.

Direct Download for Windows Media Player, QuickTime or iTunes


Buy, Buy This American Pie
(Running Time: 5:14)
At IDDBA's Dairy-Deli-Bake expo this year, Jennifer Dahm of Dorothy Lane Markets worked with the bakery team in IDDBA's Show & Sell center to put together some creative twists on the classic American pie.

Direct Download for Windows Media Player, QuickTime or iTunes


Value Added Donuts
(Running Time: 2:56)
In this IDDBAcast, Brent Vagedas of Rich Products Corporation talked with us about some ways to create fun and unique value-added donuts to attract customers' attention to your donut case, as demonstrated in the Show & Sell Center at IDDBA's Dairy-Deli-Bake Expo.

Direct Download for Windows Media Player, QuickTime or iTunes


Building an Upscale Brownie
(Running Time: 8:34)
Brent Vagedes of Rich Products Corporation gives a video demonstration on constructing upscale gourmet brownies from a regular half-sheet brownie, icing, and garnishes.

Direct Downloads:

for Windows Media Player         
for QuickTime or iTunes


Value-Added Focaccia (Running Time: 4:39)
Brent Vagedes of Rich Products Corporation gives a video demonstration on making savory and sweet upscale focaccias using pre-formed Italian bread dough. A companion PDF, available by clicking here, summarizes the steps for easy reference.

Direct Downloads:

for Windows Media Player          for QuickTime or iTunes


A Guide to Pairing Foods (Running Time: 8:25)
When customers buy a product like meat, cheese, bread, or even cake, they probably aren’t planning to eat it by itself. Associates can ring up more sales by helping customers find additional products that pair well with their selections. Dave Leonhardi of the Wisconsin Milk Marketing Board explains how to find good matches.

Direct Downloads:

for Windows Media Player          for QuickTime or iTunes


Horsing Around With Cupcakes (Running Time: 2:28)
Go behind the scenes at IDDBA's Dairy-Deli-Bake 2009 to see how to create an adorable herd of horse cupcakes. The horses were just one of dozens of bakery ideas presented at the Show & Sell Center Retail Merchandising Pavilion.

Direct Downloads:

for Windows Media Player          for QuickTime or iTunes


Garden of Cupcakes (Running Time: 6:30)
Create a garden of delights in your bakery case with a display of floral cupcakes. A decorator at the Show & Sell Center Retail Merchandising Pavilion at IDDBA's Dairy-Deli-Bake 2009 shows how to decorate plain cupcakes in garden motifs using frosting and food-safe plastic ornaments. For additional ideas and instructions, download the companion PDF here.

Direct Downloads:

for Windows Media Player          for QuickTime or iTunes


Hatch a Chick Cupcake (Running Time: 3:05)
Go behind the scenes at IDDBA's Dairy-Deli-Bake 2009 to watch as a cake decorator transforms food-safe egg cups, miniature cupcakes, and frosting into an eye-catching brood of chicks to display at the Show & Sell Center Retail Merchandising Pavilion. The reusable egg cups - some of which are made to look like chicken feet - can be sold with the cupcakes as a gift with purchase. This is a great merchandising idea for spring celebrations.

Direct Downloads:

for Windows Media Player          for QuickTime or iTunes


Pupcakes (Running Time: 4:09)
Cake decorators at the Show & Sell Center Retail Merchandising Pavilion at IDDBA's Dairy-Deli-Bake 2009 transformed cupcakes into a menagerie of animals. This podcast shows how to transform two stacked cupcakes into a delicious doggie (lookalike) treat.

Direct Downloads:

for Windows Media Player          for QuickTime or iTunes


Making the Most of Mardi Gras (Running Time: 5:26)
Many people throughout the United States celebrate Mardi Gras each spring. Your bakery can also celebrate with special treats that bring in additional sales dollars, and it's not too soon to start planning. This podcast shows you how to make New Orleans-style king cakes and to decorate donuts, cookies, cupcakes and sheet cakes according to Mardi Gras themes.

Direct Downloads:

for Windows Media Player          for QuickTime or iTunes


Understanding Sourdough & Artisan Breads (Running Time: 7:57)
Kevin O'Connell, vice president of research & development for artisan bakeries at Ralcorp, tells how sourdough and artisan bakers carry on time-honored traditions to create premium breads with distinctive, complex flavors.

Direct Downloads:

for Windows Media Player          for QuickTime or iTunes


Cakes Taking Shape (Running Time: 4:35)
Elizabeth Riggs of Bakery Crafts shows cake decorators how to transform 8-inch round cakes into butterflies and sun-shaped cakes and how to make cupcakes into tiered special occasion cakes. She also discusses the creative process that goes into producing innovative and exciting cakes for customers to enjoy.

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for Windows Media Player          for QuickTime or iTunes


Understanding Whole Grains (Running Time: 7:46)
Cynthia Harriman, Director of Food & Nutrition Strategies for the Whole Grains Council, tells listeners the definition of "whole grain," how to identify products containing whole grains, and information on dietary guidelines and servings.

Direct Downloads:

for Windows Media Player          for QuickTime or iTunes

Links Mentioned in this Podcast:
www.wholegrainscouncil.org


Whole Grain Nutrition (Running Time: 6:22)
Cynthia Harriman, Director of Food & Nutrition Strategies for the Whole Grains Council, discusses the essential role of whole grains in providing vitamins, other nutrients, and dietary fiber. She also gives whole grain health information useful for associates when answering customer questions.

Direct Downloads:

for Windows Media Player          for QuickTime or iTunes

Links Mentioned in this Podcast:
www.wholegrainscouncil.org


Increasing Sales Using Whole Grains
(Running Time: 6:19)
Cynthia Harriman, Director of Food & Nutrition Strategies for the Whole Grains Council, provides ideas for managers and associates to increase whole grain food sales in their stores.

Direct Downloads:

for Windows Media Player          for QuickTime or iTunes

Links Mentioned in this Podcast:
www.wholegrainscouncil.org
www.wholegrainscouncil.org/files/WholeGrainsADAFactSheet.pdf