| |
Show & Sell - Teach & Tell
The IDDBA is the "Show of
Shows". We continually bring new ideas, innovative merchandising concepts,
and over-the-top themes to the industry.
Consumers look to the leader for new products, new ideas, and new ways
to satisfy their family's desire for new eating experiences. The IDDBA's
Show & Sell Center offers leadership tools that include how-to guides,
idea sheets, photos of finished products, theme displays, and experts
that can answer questions.
This "Teach and Tell" concept works with customers and employees. By
showing the techniques involved in creating new products, we can sell
the customer by involving them in the experience. When a colleague or
customer gets to share the fun of being innovative, they quickly become
addicted to teaching and sharing "their" ideas.
Innovative Ideas And Themes
Eatonomics. Today's shopper is a Frugal
Shopper. For some, it's price, for others it's quality, for others,
it's the thrill of the hunt. Fixed-price menus, comparison shopping,
and trading up/down are just a few of the tools shoppers want.
|
|
Check out merchandising ideas from the
June 6-8, 2010
Dairy·Deli·Bake,
Houston, TX
Bakery
* * * *
Cheese
* * * *
Deli
* * * *
Meals
|
|
Haute Cusine. From high-end eating to haute cuisine, hot dogs are making a
come back as part of today's value meal. You'll be delighted at the variety
and execution of these Haute Dog concepts.
Trompe L'oeil (French for "Fool the Eye") cakes will
amaze and delight customers as they try to determine which is real and which
just looks edible.
Indulgent Necessities. For those special times when
it's essential to indulge your sweet tooth, these decadently indulgent necessities
will take the cake, fill the bill, and keep customers coming back for more.
Dough For It. The only thing better than a little bread
is a lot of bread. This incredible display makes it impossible to pass up, impossible
to avoid, and impossible to stop eating.
Best Little Cheese Shop In Texas. From the exotic to
the cheesy, this display features top-shelf, hand-made, value-packed, and every
day cheese for snacking, cooking, and customer pleasure.
Cheese Social. When it's time to party, it's time to
break out the big cheeses, the fancy wines, the great beer, the fab crackers,
and the cheese that's so good it'll make your mouth water and your eyes tear
up with joy. From Boot-Scootin' Boogies to Finger-Lickin' Snacks, it's party
time!
Street Foods. From hand-held meals to on-the-go snacking
to pizza, street foods are here to stay. In fact, they're finding their way
into cups, wraps, bowls, and all kinds of portable containers.
Bunch Meat. Whether you slice it thin or create little
bunches, this dynamite display will give you lots of ideas and new ways to merchandise
deli meats. From bulk meats to bite-sized treats, these meaty ideas are just
what the butcher ordered.
Naked Wiches. Think topless and bottomless and you'll
see the latest trend in sandwich presentations. The ingredients are pre-layered
for adding the breads and the toppings. You'll love these ideas that range in
size from mini-sliders to Texas-sized whoppers.
Experiential Eating. From comfort food to exotic ethnic
foods, today's consumer is looking for an eating experience that will evoke
a memory, an idea, or a mini-vacation in their mind. From everyday meals to
special events, Experiential Eating is the new fast food.
Actionable Ideas. Retail buyers and merchandisers constantly
search out new ideas, new products, and new trends. Immediate and actionable
are the watch words. That's why we encourage attendees to bring their cameras
and also why we provide a Photo CD of the best ideas after the show. The combination
of creative merchandising displays, the planned themes, and the take-home Resource
Book and handouts deliver a visual blueprint for creating strong, customer-oriented
displays that sell product.
Resource Book. The 2010 Resource Book will be given
away FREE to all attendees at Registration. A one-stop book for non-stop ideas.
The book includes a list of sponsors, props, crockery, theme merchandising ideas,
and creative concepts for the 2010 Show & Sell Center.
Free Photo CD. If you stop by the Show & Sell Center,
you can sign up for a FREE photo CD that highlights the exciting displays and
merchandising ideas. It's FREE, but you have to sign up in person.
Photos and Video. Bring your cameras and plan on stealing
our ideas in the Show & Sell Center. You won't go to jail, we promise. However,
you must ask permission before photographing an exhibitor's booth or products
on the expo floor.
Show & Sell Center 2010 Merchandisers
The following dedicated and enthusiastic professionals
have volunteered their time and creative talents to create the perishable
displays that comprise the Show & Sell Center 2010 Merchandising Pavilion.
The displays, created by retailers, for retailers, highlight new products,
merchandising, and customer attractions. The volunteers are:
JoAnn Alm, Nash-Finch Co.; Marna Baer, H.C. Brill Company,
Inc.; Addy Baker, Pactiv Corporation; Jody Barrick, Albertsons Intermountain
Div.; Sabrina Bateman, Flavor Right Foods Group; Ellen Bianchi, Marketplace
Foods; Sue Bosse, Wisconsin Milk Marketing Board, Inc.; Tim Bowe, Wisconsin
Milk Marketing Board, Inc.; Paul Brumback, Ball's Food Stores; Prudy Busch,
SUPERVALU Inc.; Diana Buuck, Mascari Sales & Marketing; Brian Cook,
Schwans Specialty Food Solutions; Adam Criscione, Arla Foods; Alicia Curtis,
Associated Wholesale Grocers; Bessie Dicks, Shoppers Food and Pharmacy;
Isabel Fischer, Coborn's, Inc.; Ron Fischer, Nash-Finch Co.; Ryan Fisher,
Lactalis American Group; Scott Fox, Dorothy Lane Market Inc.; Jon Gazin,
Team Canada; Martha Geiseman, Lawrence Foods, Inc.; Megan Gleeson, SUPERVALU
Inc.; Allen Hendricks, CDS; Sonya Heydt, SUPERVALU Inc.; Tom Hug, Lawrence
Foods, Inc.; Chris Koch, Cooking or Whatever; Jim Krenek, Rich Products
Corporation; Tom LaFera, Wal-Mart Supercenters; Glenda Levsey, Tom Thumb
Food & Drugs Inc.; Ray Lippert, Bakery Crafts; Penny Long, Hubert
Company; Joni Loxterman, Dawn Food Products, Inc.; Patty McCormack, Reser's
Fine Foods, Inc.; Benny Morales, Affiliated Foods Inc.; Dave Murray, Hubert
Company; Jon Newsom, Champion Foods, LLC; Billy Oxford, Reser's Fine Foods,
Inc.; Pam Pelzel, Bakery Crafts; Nicki Pennington, Hubert Company; Harold
Petersen, California Milk Advisory Board; Jeff Philpot, Hubert Company;
Donna Pritchard, Lawrence Foods, Inc.; Tammy Ranck, H.C. Brill Company,
Inc.; Elizabeth Riggs, Bakery Crafts; Sydenia Rosetta, Tom Thumb Food
& Drugs Inc.; Mark Rudy, Hubert Company; Beth Scherpenberg, Empire
Marketing Strategies; Ken Shaner, Hubert Company; Elise Shmoorkoff, Yoke's
Fresh Markets; Cheryl Soares, California Milk Advisory Board; Mike Tilden,
Premier Sales Solutions.; Nancy Tingman, Team Canada; Brent Vagedes, Rich
Products Corporation; Dotty VanderMolen, Mascari Sales & Marketing;
Erik Waterkotte, John Morrell Food Group; David Whitesel, Hubert Company
|
|
|
