Clean, Fresh & Friendly

Clean, Fresh, & Friendly
Deli Training & Certificate Program Course 1

Keeping customers happy (and coming back) is as important as keeping your mother-in-law happy (and a lot easier). It starts with well-trained associates who understand what makes up "world-class" service. Clean, Fresh, & Friendly gives your employees an orientation to the service deli department, and shows them three fun, practical, and easy-to-remember customer service skills called F.A.S.T. (suggestive selling), B.E.S.T.(adding to an order), and C.A.L.M. (helping upset customers).

When associates complete Clean, Fresh, & Friendly they'll be able to:

• Identify customers' most important reasons for choosing a deli.
• Describe the procedures needed to keep your deli clean and fresh.
• Explain what the Danger Zone is and its importance.
• Define superior service and four techniques for providing superior service.
• Do the F.A.S.T. way to offer suggestions.
• Do the B.E.S.T. way to add to an order.
• Follow the C.A.L.M. approach to handle customer problems.

Completion time: Self study, 2 hours

The program includes:

• One 20-minute videotape
• One Participant Manual (one needed per employee)
• One Leader's Guide
• One Certificate of Acknowledgement (per qualified participant)

For more information, please contact IDDBA's Education Department at (608) 238-7908, or education@iddba.org