Service Quality Drives Customer Satisfaction

 
Service Quality Drives Customer Satisfaction

(Gallup Organization Study - 1995)

Check out what's inside IDDBA's report on service quality and watch more customers check in with you!

Did you know that:

• More than 50% of consumers are very satisfied with the quality of items offered by in-store bakeries and delis but less than 50% are very satisfied with price. Gain insightful information on consumer satisfaction with bakery and deli services such as cleanliness, freshness, variety, price, quality, sales, and visual displays.
• 75% of consumers whose bakery announces when fresh bread comes out of the oven say this announcement draws them to the bakery. 82% of consumers whose deli provides reclosable containers or bags said this service was very important to their perception of shelf life.
• The average monthly household expenditure at supermarket bakeries is $33.20 and at supermarket delis it is $44.83. Discover how smell, ease of preparation, fat content, cholesterol level, sugar and fiber content, free samples, advertisements, children's wants, coupons, and store involvement in community service act as purchase drivers which can have a positive or negative impact on the above dollar amounts

Receive actionable recommendations on how to increase your sales by giving customers what they want.

CLICK HERE TO VIEW OR PRINT THE SERVICE QUALITY DRIVES CUSTOMER SATISFACTION TABLE OF CONTENTS.

For more information, please contact IDDBA's Education Department at 608.310.5000, or education@iddba.org