Announcements & News

Show and Sell Workshop Brings Education and Industry Insight to IDDBA 17

Madison, WI — The International Dairy Deli Bakery Association is offering engaging and informative 30-minute presentations at the Show and Sell Workshop at IDDBA 17. Experience live demonstrations and learn about trending topics in a small-scale setting that promotes learning and community. IDDBA 17 will be held June 4-6 in Anaheim, CA at the Anaheim Convention Center.

Interested in how Giada De Laurentiis is involved in the creation of her show themes and recipes? Want insight into how you can get the most out of your superconsumers? Curious about the best way to improve employee retention? Eager to learn about the latest prepared food concepts from our Show and Sell Teams? Get answers to these questions and more when you come to Show and Sell Workshops.

Show and Sell Workshop session times and details are available. Among the sessions and speakers slated for this year’s workshop are:

Sunday, June 4
Steve Dragoo, Experiences that Engage
Eddie Yoon, Practical Ways to Find and Grow with Superconsumers
Show and Sell Meals Team, Beef: Profitable Proteins for Food Service-Three Concepts
Show and Sell Cheese & Deli Teams, Simple Entertaining from the Deli: Cheese and Charcuterie Pairings
George Duran-Celebrity Chef and the Show and Sell Bakery Team, Trending Now: Cheese Adds Value to ISB Sales

Monday, June 5
Giada De Laurentiis-Celebrity Chef, Giada Entertains
Harold Lloyd, Employee Retention Rules!
Doug Rauch, Daily Table: How Innovation Led to Reducing Food Waste
Aarón Sánchez-Celebrity Chef, Trending Now: Authentic Tortas

Tuesday, June 6
Shaun O’Neale-MasterChef Champion, Trending Now: Bone Marrow & Value Cuts