Jeff Gholson joined Rise Baking as Senior Vice President of Procurement in September, 2021 after the purchase of Brill Inc. where he held a similar role since 2013. Jeff has oversight of a North American Strategic Sourcing team where success means exceeding expectations in delivering delicious traditions through the purchase of raw materials, packaging and indirect.
Jeff has served on the Board of Directors of Sweetener Users Association representing American Food & Beverage Manufacturers who use sugar in their products.
He was also a past President of Southeastern Grain and Feed Association made up of companies servicing agribusiness in the Eastern United States.
He has held various Procurement and Commodity Risk Management roles during his 35 plus year career, with major brand companies such as Keystone Foods, Cocoa-Cola, GoldKist (Now part of Pilgrims Pride) and FC Stone (now known as StoneX). Over the 35 years he has managed various sourcing initiatives in the Americas and around the globe.
He has a Bachelor of Science in Agricultural Economics from Purdue University.