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How Deli Consumers are Adapting to Inflation

How Deli Consumers are Adapting to Inflation

Consumers have been dealing with inflation on just about everything they purchase, including groceries. Traditional media, politicians, investment advisors, just to name a few, are all discussing what is happening. Getting far less attention, but perhaps far more consequential, is the conversation around how deli consumers are adjusting their shopping behaviors in anticipation of, or reaction to, price increases.Category Partners conducted a 2,000-respondent consumer survey in January. This webinar hosted by IDDBA and conducted by Category Partners will look at what this research uncovered, and how these results compare to research conducted during the past year and a half on the topic. This research covered topics like how long consumers anticipate the trend to last, consumer switching across package sizes, deal seeking, private label purchases, channel/retailer switching and other elements important to them.

Recording and Slide Deck only available for download for IDDBA members.
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