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This webinar will break down how Easter has evolved from a single-meal holiday into a multi-day, brunch-led revenue window, and what that shift means for bakery innovation, assortment strategy, and retailer conversations. We’ll unpack the four highest-impact bakery plays brands can deploy now to drive trade-up, basket build, and repeat consumption across the Easter weekend.

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Speaker Bios

Sabrina Alberghi

Tastewise

Sr. Marketing Manager

Sabrina Alberghi

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