Beyond-Compliance-Establishing-the-Right-Foundation

With the FDA’s recent intention to extend the compliance date for the FSMA 204 Food Traceability Rule, many companies are asking: What now? While the timeline may have shifted, the urgency has not. The food industry remains committed to advancing traceability and transparency across the supply chain. This webinar explores how businesses can use this regulatory extension as a strategic opportunity—not just to meet compliance, but to build a robust foundation for long-term success. We’ll discuss how end-to-end supply chain visibility can unlock operational efficiencies, strengthen consumer trust, and deliver the right product, at the right place, at the right time.

Join Liz Sertl and Lucy Angarita from GS1 US as we dive into:

What the FSMA 204 extension means for your organization
Why the industry is pushing forward despite the delay
How to leverage this time to build scalable, standards-based traceability systems
The critical role of data accuracy and interoperability in today’s competitive landscape
Meeting consumer expectations for transparency and responsiveness
Whether you're just beginning your traceability journey or refining your existing systems, this session will provide actionable insights to help you move forward with confidence.

Speaker Bios

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