In today’s rapidly evolving market, brands must do more than simply capture attention—they need to inspire loyalty and drive purchases in an omnichannel environment. Join us for a compelling deep dive into “What it Means to be a Brand in 2025 and Beyond.” This session will explore evolving consumer attitudes toward brands, the rise of private labels and value orientation, and how to activate purchase both in-store and online based on these trends.

Why Attend?

Gain actionable insights: Discover what drives loyalty and how to engage today’s value-oriented consumer.
Understand shopper behavior: Learn about key influencers on the path to purchase and strategies to build a brand that resonates.
Strategies for growth: Uncover the most effective strategies and tactics to activate purchase both in-store and online.