Exhibit | Participate | IDDBA Show

November 11, 2021

IDDBA Community,

I am excited to share via the IDDBA Member Community that IDDBA 2022 is on the books for June 5-7, 2022 in Atlanta, Georgia.

After missing each of you for the last two years, we are proud to be bringing our community back together and continue IDDBA's Mission to expand our leadership role in promoting the growth and development of dairy, deli and bakery sales in the food industry.

The IDDBA staff, along with guidance from our Board of Directors, has worked this last two years to insure we bring you—our loyal members, exhibitors and trade show attendees the best IDDBA Show in history.

In addition to this IDDBA 2022 video, we will continue to share more info in the coming weeks and months through our normal communication channels.

Please reach out with any questions.

Thank you for your continued support and see you in Atlanta!

#IDDBA2022 #cultivatingcommunity #WeAreIDDBA

Whitney Atkins
VP of Marketing
Whitney Atkin's signature

Why IDDBA?

The IDDBA show is the largest industry-only show for the dairy, deli, bakery, and foodservice industries. Spend three days growing your business by meeting decision makers from around the globe face-to-face and building relationships.

2022 Exhibit Application

Exhibitor List by Company Name

Retail List

Exhibitor Rules, Regulations, and Eligibility

Be Aware!

IDDBA has had reports of companies being called and asking for booth payment to lock in the early bird rate for IDDBA or risk losing the booth. IDDBA is NOT making these calls so please do NOT provide credit card information.

Please contact the IDDBA Exhibits Team at 608-310-5000 with any questions.

retail COMPANIES

The IDDBA 19 retail attendees include 90 out of the 100 top-ranked supermarkets and grocery chains representing 29,731 stores with total category sales of more than $153 billion.*Sales and ranking data based on reports from Chain Store Guide

retail ATTENDEES

Targeted from the top 200 retail chains, top 100 wholesale chains, top 100 convenience stores, and major independents. Pre-qualified so you can spend your time connecting customers to your products.

RETAIL ATTENDEES BY TITLE

NEW PRODUCT SHOWCASE

An area to unveil your latest products. This is the destination location for capturing the attention of retail decision-makers looking for innovative trends.

What's in Store Live SPONSORSHIP

The chance to get more exposure for your products on the show floor. What's in Store Live is an interactive marketplace that comes to life through displays and retail concepts highlighted in trends.

LEAD RETRIEVAL

Our free app makes it easy to download and collect leads while connecting with attendees. In 2019, there was an average of 45 leads per exhibitor.

IDDBA HOTELS

onPeak is IDDBA’s official hotel provider. While other hotel resellers may contact you, they are not endorsed by or affiliated with IDDBA.

ALL EXHIBIT HALL BOOTHS INCLUDE

To receive items at no charge, complete the form in the exhibitor service kit and turn in by deadline.

Listing in show planner
Shelf in the New Product Showcase Area (first-come, first-serve)
Booth Materials
- Drape backwall and sidewalls*
- Booth sign with company name and booth number
- Carpet*
- One 6’ skirted table*
- Two chairs
- One wastebasket
- One 4’x4’x4’ pallet of refrigerated or freezer storage**
Access to attendee list for e-mail or mailing campaigns (charges apply)

*Show colors only; other colors can be ordered through GES at exhibitor’s cost
**(per company and delivery fees apply)

Frequently Asked Questions

FAQ #1: What is the points process and how do I make it work for me?

Exhibiting companies can earn points for membership and exhibiting continuity, booth points, registration points, month points, and What’s in Store Live sponsorship. These points are added together to determine placement in line for the booth assignment process. See FAQ #3 for estimated booth assignment timeline.

2021 Exhibitor Rollover To 2022 Exhibitor Early Bird Points:

Earn 100 points if 100% of IDDBA 2021 booth fees are rolled over to IDDBA 2022

Earn 50 points if 50% of IDDBA 2021 booth fees are rolled over to IDDBA 2022

Month Points:

Earn 10 points for each month received from April - October (70 points total possible)

2019 Booth Points:

Earn 10 points for each 10x10 purchased

2019 Registration Points:

Earn 3 point per registered person from your company that attended the show

2022 Booth Points:

Earn 10 points for each 10x10 purchased

Membership Continuity Points:

Earn 5 points per year for 5 previous years of membership (25 points total possible)

Exhibitor Continuity Points:

Earn 5 points per year for 5 previous years of exhibiting (25 points total possible)

What's in Store Live Sponsorship Points:

Earn 5 points per level for sponsorship

Co-Sponsor - 35
Platinum Plus - 30
Platinum - 25
Gold - 20
Silver - 15
Bronze - 10
Contributor - 5

FAQ #2: When will my booth assignment be?

For companies that submitted the exhibit application and full booth payment during the points process (through October 31, 2021), booths are assigned based on total points, highest to lowest. The expected timeline* for booth assignments is:

November/early December: Island booths 20’x20’ and larger
Mid December – January 2^nd: No assignments done due to the holidays
January 3, 2022: Booth assignments resume with inline and peninsula booths (10’x40’ and smaller)

*This is an estimated timeline and subject to change

After all companies with points have been assigned, companies that submitted their application and payment November 1^st and later will be assigned based on the date that IDDBA received the full booth payment.

IDDBA will contact the exhibit contact(s) on record with the floor plan when it is time for your booth assignment. Be sure to let us know if there are any changes to the exhibit contact(s) to ensure you receive the booth choice email and other communications regarding IDDBA 2022.

Contact IDDBA at exhibits@iddba.org or 608-310-5000 with any exhibit contact updates or questions.

FAQ #3: Who attends IDDBA?

Supermarket Executives

Sales & Marketing Managers

Buyers

Trade Press

Merchandisers

Wholesalers

CEOs/Presidents

Consultants

Directors

Distributors

Department Managers

Brokers

Category Managers

Industry Professionals

Vice Presidents

Food/Packaging Mfr

IDDBA actively targets the top 200 retail chains, top 100 wholesale chains, top 100 convenience stores and major independents. Buyers are pre-qualified so you can spend time selling. IDDBA pre-qualifies attendees so you can spend time on communicating, advertising, and gaining insight about what drives customers to your products.

FAQ #4: How can I get in touch with someone at IDDBA with questions?

If you have any questions about the exhibiting process, you can call us at 608-310-5000 and ask for the Exhibits Team. We’re happy to help!

COVID-19 Resources

June 5 – 7 | Atlanta