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What's in Store Live

What's in Store Live

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Reach out to IDDBA's Education Department for more information about our What’s in Store digital trends reporting that is the driver of this engaging experience.

2024 WISL Sponsorship Flyer   WISL 2024 Sponsors   Sponsorship   What’s in Store Live Recap Publication   Salumi’d Application   Cake'd  

What's in Store Live (WISL) 2023 Recap

What's in Store Live Sponsorship

Featuring educational opportunities on the workshop stage, What’s in Store Live offers many ways to get involved. For more sponsorship information, please reach out to Michele at wisl@iddba.org.

  • Support the evolution of our industry and its changing consumer base
  • Elevate the dairy, deli, cheese and bakery departments with innovative merchandising ideas
  • Drive sales for our retail and manufacturing attendees
  • Provide additional show floor presence to drive traffic and interest in items
  • Offer informative and educational workshop sessions highlighting our categories
2024 WISL Sponsorship Application   2024 WISL Workshop Speakers and Workshop Pairing Presenters Application  

Sponsorship Levels

  Co-Sponsor Platinum Gold Silver Bronze
Sponsorship Fees $20,000 $10,000 $7,500 $5,000 $2,500
Number of products* 30 14 9 5 2
Digital Exhibitor Guide WISL section of mAPPed (7k plus engagements IDDBA 2023 X X X X X
mAPPed Company logo ($125 value) X X X X X
mAPPed feature photo ($400 value) X X X    
Promo video in mAPPed sponsor provided ($1,750 value) X X      
Quarterly email highlighting WISL Sponsor Groups X X X X X
Recognition on iddba.org with logo X X X X X
IDDBA Home Page Listing X X      
IDDBA App AD and mention (3,500 year round users) X X X    
IDDBA App Feature Highlight X X      
Digital recognition WISL Show floor X X X X X
Recognition in one IDDBA association email X X X    

*Each SKU = 1 product

All Sponsorship Levels Include:

  • Each sponsored SKU will have one shelf tag placed in one merchandising concept
  • Each item tag will include a company logo, booth number, and a QR code to the website
  • Company inclusion in the sponsorship digital directory
  • Sponsorship signage for company booth
  • Increased trade press attention
  • Plus, recognition on IDDBA owned media channels

Additional Sponsorship Opportunities**

  • Workshop Stage Sponsorship = $15,000 (for all 3 days)
  • Education Live Stage Sponsorship = $10,000 (for all 3 days)
  • Automation Equipment Sponsorship - Please contact Michele (wisl@iddba.org) for information.

**Includes: Placement of company logo on corresponding day’s schedule board (signage) placed on either side of stage all day.

IDDBA 2024 Updates

new product showcase showfloor
Digital New Product Showcase

A glimpse into innovation and trends through cutting-edge products, packaging, and services. This is only available for limited-time access!...

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IDDBA show logo gear available for order today!

Members can even add their company logo. Proceeds will be dedicated to the Growing the Future scholarship fund...